Captain Brad Bartholomew
Retired Airline Pilot & Concerned Citizen
After 20,000+ flights delivering 2 million passengers safely on the ground. Brad spent 10 years in the United States Air Force as an instructor followed by 30+ years for a major US airline.
Brad joined flying via Reserve Officers’ Training Corps at Duke University. Bartholomew has worked as a Registered Investment Advisor and wrote the Newfoundland Group newsletter for the aviation investment community.
In 2020, he published: Safe Landings – a Flight Plan and Checklist for Building a Renewed America.
From living in Pakistan in his youth to working for a great American company as a pilot and union member, Bartholomew experienced the world from a unique vantage point.
His greatest joy comes from family, friends, neighbors and colleagues.
Passions, Published Material & More
1990 – Herb Kelleher & Colleen Barrett dinner notes.
1997 - 2001 Published: The Newfoundland Group Newsletter. Correctly predicted 29 out of 31 union votes & costed out labor contracts for investors.
2000 – “Remove U.S. Airlines From Railway Labor Act” – published as Viewpoint in Aviation Week and Space Technology, September 11, 2000.
2002 – “Labor Relations with a Wired Work Force” – article published in Handbook of Airline Economics – Executive Editor Darryl Jenkins, 2002
2002 – “Believing in the Southwest Model” written & placed in every Southwest Airlines pilot’s box. This personally costed us $3000+ which pissed off my wife.
2002 – Money Magazine naming Southwest Airlines (LUV) the number one stock on NYSE from 1972 to 2002
2003 – “Unions Must Stop Flying into Thunderstorms” Aviation Daily, January 31, 2003
2006 – “Tax-Free Executive Pay” Letter to editor – Wall Street Journal, January 4, 2006
2012 – (my failed whistle blower attempt) I privately wrote Southwest Airlines Board of Director with safety concerns. The BOD investigated my letter and found no reason for meaningful changes. Later, when I told Southwest I was going to publicly release the letter the Southwest Airlines General Counsel threaten me with legal action and firing. When my wife – she is the smart one - found out what happened, I stopped.
FYI – I suspect the same safety concerns I saw at SWA were also brewing at Boeing. Did this same mindset led SWA & Boeing leadership to build and buy the Boeing 737 Max aircraft (which I flew) without telling the pilots about the MCAS system? …thus killing 100’s. I was certified to fly the Max by watching a couple hours of videos. From my perspective, this same “maximize shareholder value” mentally - which led to safety short cuts to save pilot training costs - directly led to the slow demise of two of America’s greatest aviation American companies. Two companies I deeply respected and LUVed.
2020 – Published Safe Landings book - purchase on Amazon https://www.amazon.com/Safe-Landings-Checklist-Building-Renewed
2023 – created “GroupThink 3.0” video series - YouTube @bradbartholomew5758
2024 – created “America’s Worst Enemy: Our Divided Society” podcast https://rss.com/podcasts/dividedsociety
Interests & Activities
1979 Graduated Duke University
1980 Graduated USAF Pilot Training
1980 - 1990 Pilot: United States Air Force & Arizona National Guard
1987 - 2020 Captain Southwest Airlines
1990 - 1994 CFO Broadview Homes - Family Custom Home Builder
1996 Moved to Southlake, Texas with wonderful wife, two great young kids and Newfoundland dog
1995 - 1996 Airline Consultant - Virgin Express Airlines
2001 – present Member Grapevine Presbyterian Men’s Bible Study
2002 - 2005 Chairperson Drug & Alcohol Awareness Committee, City of Southlake
2003 - 2008 Airline Analyst - Gerson Lehrman Group
2007 - 2014 TSA Federal Flight Deck Officer (carried gun in cockpit)
2009 - 2012 Registered Investment Advisor - Partner Beacon Bay Asset
2021 Became a grandparent for first time
Image Gallery
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My motivation for podcast and MSPP videos
Working with incredible crews was the best part of working at Southwest Airlines
An unexpected joy on a hectic day
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Childhood Christmas card

Playing golf while we lived in Pakistan. As the son of a Colonel in the Air Force, I attended 5 different grade schools and learned early how to form meaningful connections
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Graduation from Duke University
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Graduation from United States Air Force pilot training
Great crews make flying successful, safe and enjoyable.
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My daughter enjoying her first flight with me as her Captain
Fishing in Alaska with CEO Herb Kelleher and other union members
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Traveling the world with my wife
Standing in the Jordan River
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My wife and I welcoming refugees to America

Volunteering at COVID-19 vaccination center
My first job after retirement: Dog Park Commander
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My first granddaughter